Have you ever wondered what Bollywood celebrities have as a career option to fall back on in case things don’t work out for them. Beyond their cinematic charisma, many of these stars have ventured into the world of entrepreneurship, creating their own brands and businesses. While you may have heard of famous ventures like HRX by Hrithik Roshan, Anomaly by Priyanka Chopra, or EdaMama by Alia Bhatt, there’s a treasure trove of lesser-known brands that remain hidden from the spotlight. In this blog, we’ll peel back the layers of celebrity entrepreneurship and introduce you to some intriguing and offbeat brands that deserve their moment in the limelight. From fashion to fitness, and beyond, Bollywood’s entrepreneurial spirit knows no bounds. Let’s embark on a journey to uncover these hidden gems and the creative minds behind them.
Anushka Sharma- Nush
Founding Year: 2017
Available on: https://www.nush.in/
Nush is a clothing brand founded by Indian actress Anushka Sharma in 2017. The brand offers a range of casual and semi-formal clothing for women, including dresses, tops, bottoms, and outerwear. Nush is known for its comfortable and stylish clothing, which is designed to appeal to a wide range of women.
Sharma has said that she created Nush to provide women with clothing that is both fashionable and functional. She wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to be worn for special occasions.
Nush clothing is made with high-quality materials and construction. The brand also offers a range of sizes to ensure that all women can find clothing that fits them perfectly.
Kriti Sanon- Ms. Taken
Founding Year: 2021
Available on: Myntra, Flipkart, Amazon
Ms. Taken is a clothing brand founded by Indian actress Kriti Sanon in 2021. The brand offers a range of casual and semi-formal clothing for women, including dresses, tops, bottoms, and outerwear. Ms. Taken is known for its bold and feminine styles, which are designed to appeal to the confident and independent woman.
Sanon has said that she created Ms. Taken to provide women with clothing that is both stylish and empowering. She wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to make women feel confident and in control.
Prowl- Tiger Shroff
Founding Year: 2022
Available on: Myntra, Flipkart, Amazon
Prowl by Tiger Shroff is a clothing and accessories brand founded by Indian actor Tiger Shroff in 2022. The brand offers a range of casual and semi-formal clothing for men, including t-shirts, shirts, shorts, pants, and jackets. Prowl is known for its stylish and comfortable clothing, which is designed to appeal to the active and fashionable man.
Shroff has said that he created Prowl to provide men with clothing that is both stylish and functional. He wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to be worn for special occasions.
Kay Beauty- Katrina Kaif
Founding Year: 2019
Available on: Nykka
Kay Beauty by Katrina is a cosmetics brand founded by Indian actress Katrina Kaif in 2019 in collaboration with Nykaa. The brand offers a wide range of makeup products, including lipsticks, lip glosses, eyeliners, eyeshadows, blushes, and bronzers. Kay Beauty is known for its high-quality products and its affordable prices.
Kaif has said that she created Kay Beauty to provide women with makeup products that are both effective and easy to use. She wanted to create a brand that offers products that can help women to achieve their desired look, regardless of their skill level or budget.
Kay Beauty products are made with high-quality ingredients and are cruelty-free. The brand also offers a range of shades and finishes to suit all skin tones and preferences.
In addition to its makeup products, Kay Beauty also offers a range of skincare products, including cleansers, toners, moisturizers, and masks. The brand also has a haircare collection, which includes items such as shampoos, conditioners, and styling products.
Kay Beauty is a socially responsible brand that is committed to sustainability and ethical practices. The brand uses sustainable materials and practices in its production process.
Shradha Kapoor- Imara
Founding year: 2020
Available on: https://imara.co.in/ , Flipkart, Myntra
Imara is a clothing brand founded by Indian actress Shraddha Kapoor in 2020. The brand offers a range of casual and semi-formal clothing for women, including dresses, tops, bottoms, and outerwear. Imara is known for its feminine and elegant styles, which are designed to appeal to the modern woman.
Kapoor has said that she created Imara to provide women with clothing that is both stylish and comfortable. She wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to be worn for special occasions.
Imara clothing is made with high-quality materials and construction. The brand also offers a range of sizes to ensure that all women can find clothing that fits them perfectly.
Imara is a popular brand among Indian women of all ages. The brand is known for its affordable prices and its wide range of styles. Imara clothing is available online and in select retail stores across India.
In addition to its clothing line, Imara also offers a range of accessories, including bags, jewelry, and shoes. The brand also has a home collection, which includes items such as bedding, towels, and tableware.
Imara is a socially responsible brand that is committed to sustainability and ethical practices. The brand uses sustainable materials and practices in its production process. Imara also works with fair trade suppliers and artisans.
Jacqline Fernandes- Just F
Founding year: 2018
Available on: Amazon
Just F is a fitness apparel brand co-founded by Bollywood actress Jacqueline Fernandez in 2018. The brand offers a range of women’s sportswear, including leggings, sports bras, tops, and jackets. Just F is known for its stylish and functional clothing, which is designed to help women feel confident and comfortable while working out.
Fernandez has said that she created Just F to provide women with fitness apparel that is both fashionable and empowering. She wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to make women feel confident and in control.
Skult- Shahid Kapoor
Founded in: 2016
Available on: Ajio, Flipkart, Amazon
SKULT by Shahid Kapoor is a men’s athleisure brand founded by Indian actor Shahid Kapoor in 2016. The brand offers a wide range of athleisure clothing, including t-shirts, shirts, shorts, pants, and jackets. SKULT is known for its stylish and comfortable clothing, which is designed to appeal to the active and fashionable man.
Kapoor has said that he created SKULT to provide men with clothing that is both stylish and functional. He wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to be worn for special occasions.
SKULT is a popular brand among Indian men of all ages. In addition to its clothing line, SKULT also offers a range of accessories, including bags, sunglasses, and watches. The brand also has a fitness collection, which includes items such as gym bags, water bottles, and workout clothes.
Way Forward
As we’ve seen, Bollywood celebrities have been diversifying their investments wisely, recognizing the importance of financial security and growth. In the same vein, it’s crucial for individuals like you and me to explore diverse investment opportunities to secure our financial future.
One of the easiest and time-tested ways to do this is by investing in assets like gold. Getting started on your investment journey is made simpler with platforms like Fello. Fello offers a user-friendly interface and a range of options for saving and investing in gold and P2P funds giving you returns of more than 12%. So get started with saving and diversifying your investments today.
