We at 91GameFi Private Limited (we, us, our, or Company
) take your privacy seriously. We are committed to safeguard your
interest and want to keep you updated, at all times, about how we collect
and use your data.
What is this document?
store, and share your data when you access or use the Fello Platform.
Why is it important?
can do with it and how. We will not use or share any of your information
except as described here.
Is this part of the Terms?
here. Words used in this
policy will have the same meaning given to them.
Yes. We may revise this policy, update the Fello Platform, or change our
services at any time. So, please check this policy regularly as it is
binding on you.
THE INFORMATION WE COLLECT AND HOW WE USE IT
By accessing or using the Fello Platform, you consent to providing us
your data and agree to our data collection and handling practices. This
table lists the information and documents we collect from you and how we
|What data do we collect
||Why we collect it
Registration and login data:
Your name, mobile number, email, user-id, password, bank account details,
or any information we ask you on the Fello Platform.
To set-up your account on the Fello Platform and facilitate
To notify you about new products, discounts, and promotional
To notify you about changes to the Fello Platform, including the
To facilitate communication with you, and give customer support
To enforce our Terms, our rights, or the rights of our partner
AMC or Gold Suppliers
To develop new services, improve the existing services on the
Fello Platform, and integrate user preferences ,feedbacks,and
To administer the Fello Platform and facilitate internal
operations, including but not limited to, troubleshooting, data
analysis, testing, research, security, and fraud-detection;
To better understand how you use and access the Fello Platform
and to improve your user experience;
To assess effectiveness of and improve advertising and other
marketing and promotional activities;
To make your device compatible with the Fello Platform;
To customize and optimize your user experience on the Fello Platform.
To enable you to pay and process funds to our partner AMC or Gold Supplier;
To disburse and distribute Rewards to your bank account;
To facilitate payment from our partner AMC or Gold Supplier when you redeem or sell any financial
product through the Fello Platform.
Information we automatically collect when you use the Fello
files, scripts, or any other information of similar kind.
We may ask you to undertake surveys or fill questionnaires from
time to time. Some of these will require you to give us personally
identifiable information. These surveys or questionnaires may also
be conducted by third-party service providers.
Information we collect from the devices you use to access or
operate the Fello Platform. This includes, without limitation,
information about your device attributes and identifiers, plugins,
name of your mobile operator or ISP, SMS, device language, time
zone, IP address, connection speed, device applications, contact
list, or any information available on such device.
This includes your bank account details, UPI-id, credit and debit
card information, details regarding your payment wallets or other
Customer support data: Any information that you provide to our
customer support team or our grievance redressal officer from time to
To investigate your support issue and assist you in resolving
To internally help us in improving and developing our user
To pass on relevant queries from users to our partner AMC or
Location data: Information that we derive from your device or
from the address details you provide us while using the Fello Platform.
For security, fraud-detection and account management;
To provide you with locationcustomization;
To detect if you are operating from a state where the use of our services or the Fello Platform
We will ask you for such documents and information that help us do your
KYC verification, such as: PAN card; Aadhar card; occupation details;
salary bracket; bank account details, or any other information or document
needed for KYC verification.
To analyze your credit worthiness, risk appetite, and curate
financial products for you;
To help our partner AMC and Gold Supplier verify your KYC with
the use of third-party service providers.
We collect transaction information related to your use of the Fello Platform
and our services, including the type of financial product you subscribe
to, date and time of such subscription, amount of saving and investment,
rate of interest, and any other information that relates to your saving
To enable the Fello Platform and facilitation of our service;
To curate better financial products for you;
To adhere to our agreement with the partner AMC and Gold Supplier, and comply with applicable
DISCLOSURE OF YOUR INFORMATION
Sharing with service providers: We work with third party service providers to execute various
functionalities of the Fello Platform and we may share your
information with such service providers to enable our services.
Sharing with partner AMC/Gold Supplier: We will share your KYC data and financial information with our
partner AMC/Gold Supplier and their respective service providers.
This helps the AMC/Gold Supplier to ensure your KYC compliance,
aid in the delivery and servicing of financial products, and
enables them to disburse funds upon redemption.
Sharing with B2B partners: We partner with businesses to sponsor the Rewards and advertise
relevant products to you. We share such information with these
businesses that helps them to give you these Rewards and show you
Sharing with group companies: Subject to applicable law, we may share any data we collect
from you with our group companies for: product research and
development, make our services better, and tailor the products for
Sharing with law enforcement when needed: We will share your information, without prior notice, on a
request from any governmental authority or law enforcement
officers that we find appropriate or necessary in order to comply
with applicable law.
OUR DATA SECURITY PRACTICES
How we ensure security: We have in place appropriate technical and security measures to
secure the information collected by us. We use the servers of
third-party service providers to protect the information you
How you should ensure security: You are responsible to keep the user credentials for accessing
the Fello Platform personal and confidential. You should not share
your password or login details with anyone. We will not be
responsible for any liability or obligation you might face due to
your sharing of account details with anyone.
Disclaimer: Transmission of information via. the internet is not completely
secure. We will do our best to protect your data, information and
documents but we cannot guarantee the security absolutely. Any
information you provide us is at your own risk
and discretion. Once we have received your information, we will use
strict procedures and security features to try to prevent
OUR DATA RETENTION PRACTICES
We may retain the information you provide us to facilitate smooth
and uninterrupted use of the Fello Platform, facilitate our partner
AMC and Gold Suppliers to service you, or to comply with applicable
laws (or our agreement with partner AMC/Gold Supplier) that require
us to hold your information for a specified time.
We do not retain your information longer than required. For any
other information, we will entertain your request for deletion,
however, this might affect your smooth and uninterrupted use of our
You are free to remove or delete content from your Fello account at
You may amend, add or delete your information from your Fello
account at any time by logging in and visiting your profile page. As
noted above, you may opt out of receiving marketing and promotional
email communications from us. However, you will continue to receive
necessary transactional emails until your account is deleted.
You have a right to ask us to review, correct and amend the
information we collect about you at any point in time. You also have
the right to revoke your consent to the collection of your
information going forward. We will entertain such requests to the
extent they do not disrupt your obligation under the Terms. However,
please note that revoking your consent may negatively affect your
use of the Fello Platform.
You can exercise any of these rights at any time by contacting us at
. However, we require a reasonable period to comply with any of
THIRD PARTY LINKS
The Fello Platform may contain references and links to third party
websites and products in such websites. However, we are not liable
in any manner, whatsoever, for any content as may be displayed on
such third-party websites.
If you follow a link to any of these websites, please note that
cookie policies that we do not accept any responsibility or
liability for. Please check these documents before you submit any
information to these websites, mobile applications or their own
COMMUNICATIONS FROM US
We may from time to time send you service-related announcements when
we consider it necessary to do so (such as when we temporarily
suspend the Fello Platform for maintenance, or security, privacy, or
administrative-related communications). We will send these to you
via SMS or/and emails.
You may not opt-out of these service-related announcements, which
are not promotional in nature and used solely to protect your
account and keep you informed of important changes to the Fello
We have a Grievance Officer to address your concerns regarding data safety,
privacy, and your usage of the Fello Platform. We will resolve the issues
raised by you within 30 (thirty) days from receiving them. You may contact
our Grievance Officer using these coordinates:
Name: Manish Maryada
Address: Urban Vault 6/A-1 Sector 3, HSR Layout, Bengaluru, Karnataka 560102
Office hours: 10 am - 7pm (Monday to Friday)